Hi, My Name
Is CLARA

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“The two most important days in your life are the day you are born and the day you realize why.”

— MARK TWAIN

Why CLARA

My founder journey began with a tragedy—a patient who lost his life not due to his procedure, but because essential equipment and clinicians couldn’t reach him in time. This is not an isolated issue but a global standard that leaves patients at risk daily. CLARA exists to change this, providing real-time, precise location data for people and equipment, coupled with the first workflow orchestration software tailored to clinical environments.

CLARA isn’t just about solving one problem; it’s an infrastructure that fundamentally transforms how hospitals operate. By streamlining emergency response coordination, improving navigation across complex campuses, and enhancing administrative oversight, CLARA optimizes the entire network of care. This leads to faster, safer care and supports health systems in achieving a sustainable cost structure.

Looking to the future, CLARA’s broader impact will be profound. As hospitals face growing demands for efficiency and precision, CLARA’s scalable platform offers a sustainable model for high-quality care delivery. Beyond supporting individual workflows, CLARA’s data-driven insights allow healthcare systems to anticipate needs, streamline operations, and redefine patient care.

Inspired by a tragic loss, CLARA’s mission is clear: to make hospitals safer and smarter. CLARA isn’t waiting for others to set the standard—it’s creating a connected, intelligent care environment for the future.

Our Team

MELINDA YORMICK
Founder & CEO
AARON COOKE
CTO
JENNY FLOWERS
CNO
SIREESHA PANCHAGNULA
COO

Advisors

AMITESH KUMAR
Senior Risk Manager
Executive MBA, UW Foster
Experience in Data Analytics
ZACH LITVACK
Experienced Chief Medical Officer
Practicing Neurosurgeon
Swedish Cherry Hill
Executive MBA, UW Foster
BRYAN COSTANICH
Cofounder & CEO Wilderness
Labs
- Secure + Scalable IoT
Former VP of Xamarin
Exit to Microsoft
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JOURNEy

Achievements

Having closed early capital and actively piloting in a Seattle system, we are looking to close seed capitalization which will help us finish key aspects of development and support strategic land/expand go to market.